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Is Seventh Generation Wipes Clean?

📅 Updated February 2026⏱️ 4 min readNEW

TL;DR

Seventh Generation Free & Clear wipes are a safe, non-toxic choice for your baby's skin, but a poor choice for the environment. They score well for avoiding major toxins like fragrance and phenoxyethanol. However, the wipe itself is a blend of polypropylene and polyethylene (plastic), meaning it will never biodegrade.

🔑 Key Findings

1

Made of Plastic - Unlike many eco-brands, these wipes are a blend of wood pulp and plastic. They are not compostable.

2

Clean Preservatives - They successfully avoid phenoxyethanol, a common irritant found in 60% of conventional wipes.

3

Benzene Safe - While they use Sodium Benzoate, they use Citric Acid (not Vitamin C), meaning there is no risk of benzene formation.

4

Synthetic Surfactants - They use a synthetic coconut-derived cleanser (Cocamidopropyl PG-Dimonium Chloride Phosphate) rather than pure water.

The Short Answer

Seventh Generation Free & Clear Wipes are Acceptable—safe for your baby, but not for the planet.

If your main concern is skin safety, these are a solid B+ option. They are free of the "Big Bad" ingredients like fragrance, alcohol, parabens, and phenoxyethanol. However, if you buy them thinking they are "green," you're being misled. The fabric is a blend of polyester and polypropylene, meaning you are wiping your baby with plastic that will sit in a landfill for centuries.

Why This Matters

Marketing can be deceptive. You see a leaf logo and the words "Seventh Generation," and you assume the product is biodegradable. It isn't.

While they are hypoallergenic and dermatologist-tested, they lag behind true clean competitors like Is Honest Wipes Clean|Honest and Is Waterwipes Clean|WaterWipes, which have moved to 100% plant-based, compostable cloths. Seventh Generation is stuck in the middle: cleaner chemicals than Pampers, but dirtier materials than the top-tier eco-brands.

What's Actually In Seventh Generation Wipes

The ingredient list is short and relatively transparent. Here is the breakdown:

  • Water — The main ingredient.
  • Cocamidopropyl PG-Dimonium Chloride Phosphate — A synthetic surfactant derived from coconut oil. It cleans the skin and boosts the preservative system. While technically "plant-derived," it is heavily processed.
  • Sodium Benzoate — A synthetic preservative. Is Sodium Benzoate Safe
  • Quillaja Saponaria Wood Extract — A natural soapbark extract used for gentle cleansing.
  • Citric Acid — Adjusts the pH to match baby's skin.
  • Aloe Barbadensis Leaf Extract — Soothing agent.
  • Tocopheryl Acetate (Vitamin E) — Skin conditioner.
  • The Wipe ItselfWood pulp, Polyethylene, and Polypropylene. (Plastic).

What to Look For

Green Flags:

  • No Phenoxyethanol — This preservative causes skin irritation in many babies and is found in most conventional wipes.
  • No Fragrance — Essential for preventing diaper rash. Is Fragrance In Baby Wipes Harmful
  • Benzene-Safe Formula — A common myth is that Sodium Benzoate creates carcinogenic benzene. This only happens when combined with Ascorbic Acid (Vitamin C). These wipes use Citric Acid, making that reaction chemically impossible.

Red Flags:

  • Plastic Fabric — The wipe contains polyethylene and polypropylene. It is not biodegradable.
  • Sodium Benzoate — While safe from benzene, it can still be a mild skin irritant for babies with eczema.
  • "Plant-Based" Marketing — They claim "plant-based ingredients," which is true for the liquid, but the wipe itself is partly synthetic petroleum.

The Best Options

If you want a truly clean wipe (both chemical-free and plastic-free), there are better options.

BrandProductVerdictWhy
WaterWipesOriginal WipesPlastic-free, just water + fruit extract. Is Waterwipes Clean
HonestClean Conscious100% plant-based cloth, medical-grade water. Is Honest Wipes Clean
Seventh GenFree & Clear⚠️Safe ingredients, but contains plastic.
PampersSensitive🚫Contains PEG-40, Bis-PEG, and plastic. Is Pampers Wipes Safe

The Bottom Line

1. Use them without fear for your baby's health. They are non-toxic and unlikely to cause a reaction unless your baby is extremely sensitive to sodium benzoate.

2. Skip them if you are trying to reduce plastic waste. Every wipe you throw away is essentially a small plastic bag.

3. Upgrade to WaterWipes or Honest if you want a fully biodegradable option that is just as gentle.

FAQ

Do Seventh Generation wipes contain microplastics?

Yes. Because the wipe material is a blend of polypropylene and polyethylene, it contributes to microplastic pollution when it degrades in landfills.

Is Sodium Benzoate safe for babies?

Generally, yes. It is a food-grade preservative. While it can be a mild irritant for babies with severe eczema, it is significantly safer than methylisothiazolinone or parabens. Safest Baby Wipe

Are these wipes biodegradable?

No. The packaging often looks earthy, but the wipes contain plastic and must be thrown in the trash, not the compost bin.


References (11)
  1. 1. officecrave.com
  2. 2. babylist.com
  3. 3. zerotox.app
  4. 4. theroundup.org
  5. 5. raan.com
  6. 6. walmart.com
  7. 7. hellocharlie.com.au
  8. 8. ireadlabelsforyou.com
  9. 9. cansa.org.za
  10. 10. nih.gov
  11. 11. classicpaperinc.com

🛒 Product Recommendations

Original Baby Wipes

WaterWipes

The gold standard. Plastic-free and only 2 ingredients.

Recommended

Clean Conscious Wipes

Honest Company

Fully compostable, plant-based cloth with clean ingredients.

Recommended
The Wipe

Coterie

The 'Rolls Royce' of baby wipes, these are made from **100% plant-based Veocel Lyocell** fibers, meaning they are completely plastic-free and decompose faster than an apple core. They are **EWG Verified** and free of all harsh preservatives, relying on a simple, high-purity water formula.

Recommended
Wet Wipes

HealthyBaby

These are the first **EWG Verified** and **Microbiome Friendly** certified wipes, made from 100% FSC-certified wood pulp rather than plastic. They use a pharmaceutical-grade water formula enhanced with organic aloe and chamomile, completely avoiding the sodium benzoate found in Seventh Generation.

Recommended
Bamboo Water Wipes

Terra

An excellent plastic-free option made from **100% biodegradable bamboo fiber** (not viscose) and 99.7% pure New Zealand water. They are dermatologically tested and free from all common irritants, offering a thicker, textured cloth that breaks down naturally.

Recommended
Bamboo Baby Wipes

Caboo

These are **Made Safe certified**, ensuring they are free from thousands of known toxins and endocrine disruptors. The wipe itself is made from renewable bamboo viscose, making it a softer, more sustainable alternative to the plastic blend used by Seventh Generation.

Recommended
Eco Baby Wipes

Eco by Naty

One of the few wipes with **OK Biobased certification** from TÜV Austria, confirming they are genuinely compostable. They are made from 100% plant-based fibers and use a gentle, fragrance-free lotion that avoids phenoxyethanol and parabens.

Recommended
Veocel Baby Wipes

Kudos

These wipes feature **100% cellulosic Veocel fibers** with a unique raised impression for better cleaning power without plastic. They are **EWG Verified** and use a minimal ingredient list, avoiding the synthetic feel of conventional wipes.

Recommended
Non-Toxic Baby Wipes

Joonya

This Australian brand uses a unique, ultra-gentle preservative system: **Silver Dihydrogen Citrate** (EWG score of 1), avoiding sodium benzoate entirely. The fabric is 100% biodegradable FSC-certified wood pulp, making them both safe for skin and the environment.

Recommended
Eco Baby Wipes

Pura

Pura wipes are certified **plastic-free** and biodegradable, made from PEFC-certified plant fibers. They are **EWG Verified** and Allergy UK approved, offering a sustainable choice that doesn't compromise on ingredient safety.

Recommended
Dry Baby Wipes

Nest Designs

For the ultimate non-toxic option, these are **100% unbleached cotton dry wipes** with zero preservatives or chemicals. You simply add water (or your own solution) at the time of use, eliminating the need for any shelf-stabilizing ingredients like sodium benzoate.

Recommended

Baby Wipes

Pipette

Formulated with **100% plant-derived squalane** to moisturize baby's skin while cleaning. The cloth is 100% plant-based and the formula is **EWG Verified**, ensuring it is free from synthetic fragrances and harsh preservatives.

Recommended
👌

Fragrance-Free Baby Wipes

Up & Up (Target)

A surprising budget-friendly win: the **fragrance-free** version (blue pack) is made from **100% plant-based viscose**, not plastic. While they still contain sodium benzoate, they avoid phenoxyethanol and offer a plastic-free fabric at a fraction of the cost of premium brands.

Acceptable
👌

Clean Conscious Wipes

Hello Bello

These use a **100% plant-based cloth**, making them a better environmental choice than Seventh Generation's plastic blend. The formula is 99% water with sodium benzoate as a preservative, making them chemically similar but materially superior.

Acceptable
👌

Clear + Dry Wipes

Parasol

Marketing focuses on 'medical-grade water' and a plant-based fabric. They are free of fragrance and alcohol, but rely on sodium benzoate for preservation. A solid, biodegradable choice if you are okay with standard food-grade preservatives.

Acceptable
🚫

Sensitive Wipes

Pampers

Contains **Bis-PEG/PPG-16/16 PEG/PPG-16/16 Dimethicone**, a silicone-based conditioning agent that is unnecessary for baby skin. The formula also relies on **PEG-40 Hydrogenated Castor Oil** and a plastic-blend fabric.

Avoid
⚠️

Natural Care Sensitive Wipes

Huggies

Despite the 'Natural' name, these contain ethoxylated ingredients like **Butoxy PEG-4 PG-Amodimethicone** and **Polysorbate 20**, which can be contaminated with 1,4-dioxane. The wipe material is also a plastic-pulp blend that is not biodegradable.

Use Caution
⚠️

Baby Wipes

Kirkland Signature

While the wipe itself is made from **Tencel** (a high-quality plant fiber), the formula contains **Phenoxyethanol**. This preservative is a known skin irritant for some babies and is exactly what Seventh Generation avoids to get its 'Acceptable' rating.

Use Caution
🚫

Shea Butter Baby Wipes

Parent's Choice

A chemical cocktail containing **Iodopropynyl Butylcarbamate (IPBC)**, a contact allergen restricted in some countries. It also contains **PEG-50**, **Fragrance**, and **Phenoxyethanol**, making it one of the most irritating profiles on the market.

Avoid
⚠️

Baby Wipes

Amazon Elements

These wipes rely on **Phenoxyethanol** as a primary preservative, which is restricted for use on infants in some regions due to irritation risks. They also contain **Polysorbate 20**, an ethoxylated ingredient.

Use Caution
⚠️

Chlorine-Free Wipes

Burt's Bees Baby

Despite the 'natural' branding, these wipes use **Phenoxyethanol** as a preservative. This contradicts the 'clean' expectation many parents have for the brand, especially when competitors like Seventh Generation have removed it.

Use Caution
🚫

Fresh Scent Baby Wipes

Up & Up (Target)

Unlike their fragrance-free sibling, this version contains **Fragrance** (a common allergen) and **Disodium EDTA**. Always double-check the label—the 'Fresh Scent' makes it a completely different, less safe product.

Avoid
🚫

Wipes

Luvs

Contains **Fragrance**, **Disodium EDTA**, and **PEG-40 Hydrogenated Castor Oil**. The material is a standard plastic blend, and the chemical profile is loaded with potential irritants for sensitive newborn skin.

Avoid
🚫

Complete Clean Wipes

Pampers

Marketed for a 'complete clean,' but achieves it with **Fragrance** and **PEG-40 Hydrogenated Castor Oil**. It offers no benefits over the Sensitive version and introduces unnecessary allergens.

Avoid
🚫

Simply Clean Wipes

Huggies

These contain **Fragrance** and **Malic Acid**, which can be irritating to broken or sensitive skin. The 'Simply' name is misleading as the ingredient list includes unnecessary scent chemicals and plastic materials.

Avoid
⚠️

Face, Hand & Baby Wipes

Babyganics

Often confused for organic due to the name, but the wipes contain **Sodium Benzoate** and are not made of organic cotton. The fabric is often criticized for being thin and plastic-based, offering little advantage over standard brands.

Use Caution
🚫

Green Tea & Cucumber Wipes

Nice 'n Clean

These contain both **Phenoxyethanol** and **Fragrance** (or scented extracts acting as fragrance). The combination of a strong preservative and scent agents makes them a high-risk choice for diaper rash.

Avoid

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