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Is Store-Bought Bone Broth Actually Healthy?

šŸ“… Updated February 2026ā±ļø 5 min readNEW
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TL;DR

Real bone broth should turn into jelly when cold. If your store-bought broth pours like water from the fridge, it lacks the collagen and gelatin that provide the health benefits you're paying for. Most shelf-stable brands (like Pacific or Swanson) are diluted stock boosted with yeast extract and natural flavors to mimic the taste of a slow simmer. For real benefits, look for frozen brands like Bonafide Provisions or "sipping" broths that guarantee 10g+ of protein per cup.

šŸ”‘ Key Findings

1

Bone broth has no legal definition - brands can label watered-down stock as broth and charge double.

2

Lead contamination is a valid concern; bones sequester heavy metals, and long simmering releases them (levels can be ~10x higher than tap water).

3

Authentic bone broth contains 10-12g of protein per cup; many cheap brands contain only 1-3g.

4

Yeast extract (a hidden form of MSG) is commonly used to fake a savory flavor in diluted products.

The Short Answer

Most store-bought "bone broth" is marketing hype, not health food.

True bone broth is made by simmering bones for 18-24 hours until the collagen breaks down into gelatin. This is why homemade broth wiggles like Jell-O when chilled. This gelatin is what supports your gut lining, joints, and skin.

90% of shelf-stable cartons fail this test. They are thin liquids that pour like water even when cold. To make up for the lack of real bone flavor, manufacturers add yeast extract (a flavor enhancer similar to MSG), cane sugar, and vegetable concentrates.

If you want the health benefits, you have two choices: make it yourself or buy frozen bone broth (like Bonafide Provisions) found in the freezer aisle.

Why This Matters

You are paying for collagen you aren't getting.

Real bone broth is a protein powerhouse, delivering 10-12 grams of protein per cup, primarily from collagen. Many shelf-stable brands contain as little as 1 gram of protein. You are essentially buying expensive salty water.

The "Lead" Scare is Real (But Nuanced).

Animals store heavy metals like lead in their bones. When you simmer those bones for 24 hours, that lead leaches into the broth. One study found organic chicken broth contained ~7-9 ppb of lead, while tap water had <1 ppb.

Context: The EPA limit for drinking water is 15 ppb. So while broth does* have more lead than water, it's usually still within "safe" drinking limits—but it adds up if you drink it daily. Lead In Bone Broth

Hidden Additives.

To make a watered-down product taste rich, brands use additives.

* Yeast Extract: Provides "umami" flavor without using enough bones. Yeast Extract Vs Msg

* Gums (Xanthan, Guar): Added to give a fake "thicker" mouthfeel that mimics gelatin.

* Natural Flavors: The black box of ingredients. Natural Flavors Explained

What's Actually In Store-Bought Broth

Here is what you are usually drinking when you buy a standard carton off the shelf:

  • Broth/Stock (Water + Bones): Often diluted significantly.
  • Yeast Extract: A processed flavor enhancer derived from yeast. It contains free glutamates (like MSG) that trick your tongue into thinking the broth is meatier than it is.
  • Sugar/Cane Sugar: Frequently added to round out the flavor profile of cheap stock.
  • Natural Flavors: Used to standardize the taste since the actual bone input is low.
  • Vegetable Concentrates: Cheaper than using whole fresh vegetables during the simmer.

What to Look For

Green Flags:

  • Found in the Freezer: Freezing is the only way to preserve the gelatin structure without high-heat processing that denatures proteins.
  • "Jiggle" Test: When cold, it should be solid or semi-solid.
  • Protein Content: Look for >9g protein per serving.
  • Simmer Time: Brands that explicitly state "simmered for 18+ hours."

Red Flags:

  • Shelf-Stable Cartons: High-heat sterilization often destroys the delicate gelatin structure.
  • "Natural Flavors" or "Yeast Extract": Signs the broth was not simmered long enough to develop flavor naturally.
  • Low Protein: Anything under 5g protein is just soup stock, not bone broth.
  • Powders: Often highly processed and may concentrate lead levels (since you are evaporating the water but keeping the heavy metals).

The Best Options

If you aren't making it at home, here is how the brands stack up.

BrandTypeProtein/CupVerdictWhy
Bonafide ProvisionsFrozen~10gāœ… RecommendedThe closest to homemade. Gels perfectly. No additives.
BrodoFrozen/Jar~10gāœ… RecommendedExcellent quality, diverse flavors, high gelatin.
Kettle & FireShelf-Stable~10gāš ļø AcceptableClean ingredients (no yeast extract), but thinner texture than frozen.
Epic ArtisanalJar~12gāš ļø AcceptableGood ingredients, but glass jars can be pricey.
Pacific FoodsCarton~9g🚫 AvoidContains water, cane sugar, and additives. Often watery.
SwansonCarton~2g🚫 AvoidLoaded with preservatives and flavor enhancers. Barely any protein.

The Bottom Line

1. Check the texture. If you buy a broth, put it in the fridge. If it doesn't turn into jelly, it's not bone broth—it's stock.

2. Go frozen. The best commercial broths are found in the freezer aisle, not the soup aisle.

3. Watch the sodium. Real bone broth needs salt for flavor, but cheap brands use massive sodium amounts to mask the lack of meatiness.

4. Rotate your intake. Due to lead concerns, don't rely solely on bone broth for protein. Rotate with collagen peptides (which are often filtered) or meat stock (cooked for shorter times, less lead).

FAQ

Does bone broth contain lead?

Yes. Bones sequester lead from the environment (even in organic animals). Long simmering releases it. Studies show broth can have ~10x more lead than tap water. However, levels are typically below the EPA's 15 ppb safety limit for water. Moderate consumption is generally safe, but pregnant women or those with heavy metal sensitivity should be cautious.

Is powder or liquid better?

Liquid is better. Powders are convenient but are highly processed. Some testing suggests powders may concentrate contaminants like lead because the water is removed, leaving the heavy metals behind in the dry solids.

Can I just use stock instead?

For flavor? Yes. For health? No. Stock is simmered for 2-4 hours and lacks the gut-healing gelatin and high protein content of bone broth (simmered 18-24 hours). Broth Vs Stock Difference


References (8)
  1. 1. nih.gov
  2. 2. fedup.com.au
  3. 3. chriskresser.com
  4. 4. bonafideprovisions.com
  5. 5. brothmasters.com
  6. 6. eatplantselevate.com
  7. 7. smpnutra.com
  8. 8. mydoctorsf.com

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